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Do you want to rule in the world of esports?

Want to do more than ”just” play? Good news. There’s a whole new project aimed at ambitious young people who want to learn more about the world of esports from every angle.

In later years esports has developed into a huge phenomenon, and many young people have started to play on many different levels. Such growth creates a need. A need for skilled young people who cannot only play but further be part of arranging and executing the many events, tournaments, and camps in the world of esports. 

According to Zahid Butt a shortage will soon arise for qualified people who understand the world of esports and can use this knowledge to contribute to the event planning surrounding esports events - both big and small – in Denmark as well as internationally. Zahid Butt has since the beginning been a big part of the event planning and execution of esports events in Denmark. Today he is the main figure behind Denmark’s biggest esports event Copenhagen Games.

”Esports has developed vastly and fast, and it will continue to do so in the coming years. That is why we need more people, who understand the complicated puzzle it is to prepare, set up and execute esports events of every kind and scale,” proclaims Zahid Butt.

Esport Service is Denmark’s biggest actor when it comes to teaching esports, developing talent and arranging events. They have now entered into a collaboration with The International – Academy and Boarding School of Denmark. The project is aimed at educating young people to be the players behind the scenes of tomorrow’s international esports events.  

If you want to create a future for yourself within the world of esports – maybe as the one who plans the coolest, most awesome, must-be-at events - then this project will be for you. What exactly will you learn, you might ask?: 

At The International, you will have 10 hours scheduled esports per week. We will combine subjects such as Social Media, branding and innovation with esports and starting a business. We will work with our students' understanding of and communication on media platforms such as Snapchat, Instagram, Facebook and websites as well as storytelling and developing ideas. You will learn to analyze, discover tendencies, and create a strategy for your communication. You will of course also receive game coaching to develop your skills and there will be physical training as well which will help improve your overall skill level. Last – but not least – you will gain experience with planning and executing esports events. To add to the daily training and teaching, we will throughout the school year be visited by some of the most competent and prominent actors within the world of esports, who will join us for workshops, events and casting, etc.  

”Esport Service is looking very much forward to the new project at The International. It’s innovative and much needed. I believe many within the field of esports has sorely missed a more wide-ranging offer that not only includes the opportunity to improve at esports but also encompasses the wider field and the industry behind which makes it all possible,” asserts the director of Esport Service Simon Reffsøe: 

”We are glad to be able to present this project in collaboration with The International. The school is internationally oriented, the classes follow the internationally recognized Cambridge IGCSE system and both classes and daily life takes place in English. This will add to the new esports offer giving it an international perspective which is so important if you want to work with esports on a larger scale.”

To the principal at The International, Kim Skouborg, this project is a great opportunity to offer a unique framework for young people who want to develop their skills and create their own opportunities within the world of esports. 

”At The International young people from Denmark and all over the world meet in an amazing setting. There are few things that bond people across boundaries as well as esports in this digital age. Therefore, it made perfect sense for us to embark on this project when the opportunity arose. It adds greatly to the other electives we offer within sports, music and creative endeavors, and we are very excited to be a part of teaching esports in a greater context to the young people at our school,” says Kim Skouborg with excitement and pride: ”It has been an extremely interesting and thrilling process, and we know that we have gone into this collaboration with the best people we could have possibly chosen”.


Who is behind the project:

Esport Service with many years of experience within esports. In the company, central players and stakeholders within the world of esports operate on a daily basis. Several have more than 15 years of experience in the field. 

At The International – Academy and Boarding School of Denmark Head of School Kåre Heide-Ottosen will be the project manager (the man behind the esports success at Rydhave Slots Efterskole).


In June an event will take place for all the coming students who will be a part of the project. This will allow them to see the facilities that are being created for this specific purpose. 

There are limited places available and the interest is expected to be great – so it’s important to act fast if you want to be a part of the first batch who will start in August 2020.  


For more information:


Head of School, The International – Academy and Boarding School of Denmark

Michael Rü 

COO Esport Service IVS 

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